Pay Per Click (PPC) Marketing

Ensure increased customer activity & visibility of your company by getting Brandix’s Pay Per Click Services.

Drive Sales With “BRANDIX” PPC Management Services

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Want to get quality leads for your business in a quick time? Opt for Brandix’s PPC Services.

Using the latest technology and understanding of key metrics of PPC services in the UK enables us to design the most rewarding campaigns for our clients. Our PPC management service is customised to meet the needs of our clients and delivers them exactly what they need – more leads with a higher conversion rate. We use the latest tools to design and implement a PPC campaign for quick and effective results.

Our main aim is to get more leads, and the campaigns we design are centred towards the same. They are created after thorough research to ensure the best results are achieved.

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Our PPC campaigns are designed to increase traffic and bring more leads. Contact us now!

WHY WORK WITH “BRANDIX” AS PPC MANAGEMENT AGENCY?

Brandix is a professional digital marketing and pay-per-click management company in the UK. Our services can help your business to gain exposure and generate the leads that every entrepreneur aims for. Our customised solutions, coupled with remarkable customer services, are driving factors that have helped us gain our clients’ confidence and trust.

With our PPC campaign management services, you can get leads from anywhere in the world, no matter where you are located. This presents the opportunity to grow your business in any region. Our team will create campaigns that deliver the desired outcomes on the minimum possible budget. As a result of our most sought-after PPC marketing agency services, you will be able to attract more customers to your business and reach the target audience at the right time.

Our pay-per-click management services can help you with:

  • Creating a rewarding PPC campaign to stay on top of the competition
  • Increasing your business’s sales and revenue
  • Giving your business more visibility and exposure
  • Being on top of the Google search results
  • Increasing your website’s traffic
  • Connecting with more customers on the web

WHAT TO EXPECT WITH OUR PAY PER CLICK MANAGEMENT COMPANY?

laptopQuick and effective results – this is what we promise and deliver through our PPC services. We follow a comprehensive, brainstormed process that considers even the smallest of factors when designing PPC campaigns. The goal is to ensure our clients get the results they desire, which include: more visibility, increased leads, and improved traffic.

 

The complete process of our PPC services includes:

Extensive Research:

Each campaign we design and implement as part of our PPC services is a result of thorough research. From understanding your company’s goals to doing extensive research on the market and the potential PPC holds for it, we go through a complete procedure to ensure the best results for our clients.

 

Competitor Analysis

Our Google ads campaign solutions also include a detailed analysis of the competitors. This step helps to gain a competitive.

Setting Target Audience

Setting the target audience is one of the key factors of a successful PPC ad campaign. Based on your business’s nature of work and its current goals, we will set the target audience accordingly to fetch the best results.

 

Setting Specific Goals for Each Campaign

At Brandix, we believe in offering customised results. Therefore, we create new campaigns for every client tailored to their requirements. Even if a client wants multiple campaigns, we set specific, measurable goals for each campaign, and this guarantees rewarding results.

 

Keyword Discovery

Our team of experts works hard to find keywords that are relevant to our services and have the ability to boost the ranking of your business’s website. The latest SEO tools are used to find and place these keywords into the content organically.

 

Setting the Budget

Setting the budget for PPC services is a tricky subject. Our experts consider various factors and set the budget accordingly to generate maximum ROI by making minimum investments through these campaigns.

 

Localising the Campaign

If your business offers products and services in a particular area or in case you want to venture into a new place, we will design the campaigns based on those territories. This will guarantee quick and effective results as your business will get exposure to new areas.

 

Creating Reports

Lastly, once an ad campaign is successfully designed and implemented, we will make detailed reports based on its performance. This will contain insights into its performance and show how effective the campaign has proven for your business.

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Why Should You Work With a PPC Management Company?

While search engine optimisation (SEO) and digital marketing hold prominent importance for a business to create its presence online, the significance of PPC services can certainly not be denied. With minimum investment, you can conveniently reach your targeted audience on the web. A PPC campaign guarantees increased ROI for a business, provided it is managed effectively. The results are quick, effective, and generate revenue. You will land a prominent spot on the website with a carefully crafted and designed PPC campaign.

While anyone can create a PPC campaign, you need to work with a professional PPC management company if you want the best results. The experience of professionals, coupled with the use of the latest tools, makes hiring a PPC management company the best choice.

Unlock a 20% lift in PPC performance with our PPC management services

Make the Right Decisions for Your Brand With PPC Advertising

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HERE THE DIFFRENCE

SEO vs. PPC: Which is the Right Strategy for Your Brand?

Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO) has become a proven way for business to spread their name in the digital world and get more traffic. It forms the basis of a digital presence as it’s the most vital factor apart from having a website. In fact, a website alone, no matter how appealing it is, won’t serve any purpose if it’s not backed by SEO. However, SEO results appear gradually. It will take some time before Google ranks your website.

While doing so, it will take into account various factors, such as page speed, size, user experience, etc. But once your website is ranked, the results are sustainable and lasting. With continuous efforts, you will see an improvement in your website ranking, and the top spot on Google search will no longer be a distant dream.

Pay Per Click (PPC)

Pay-per-click (PPC) is a quick and effective method to gain prominence in the digital world. Through this campaign, you can make any page of your website appear on Google’s first page. The results are quick because there’s no gradual process, as is the case with SEO. When you run a PPC campaign, your website will start appearing among the top results against the selected keywords. You will have a host of personalisation options, such as demographics, age, etc., for designing the campaign. The results depend on the personalisation and selected keyword.

For PPC, you will only be charged when the user clicks on the link. This makes it a cost-effective way to market your business online. Compared to SEO, the results of PPC are quick; however, bear in mind that you will lose your spot the moment the campaign is stopped.

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What Is Pay Per Click and How Does It Work?

Pay Per Click is a form of digital marketing in which the user is charged for every click that’s made on the link. As compared to conventional marketing methods, it’s quick, effective, and offers more leads.

When you run a PPC campaign, your selected web page appears among the top search results against the keywords you target. A carefully created PPC campaign can boost your website’s traffic, clicks, and conversions. This, in turn, helps to increase brand awareness and lead generation. Another great feature of a PPC campaign is that it can help you to reconnect with your website’s visitors. With its precise targeting, you can get them to visit your website again and turn them into customers.

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What Are the Different Types of PPC Ads?

Search Ads

Have you ever noticed the first and last couple of results when you enter a query on the search engine are sponsored links? This is a common type of search ad, and they appear only with texts without images. The positioning of this type of PPC ad depends on the keyword selection.

Display Ads

As the name suggests, display ads consist of images or animations on a website while scrolling it. They often have a selection of words (call-to-action) written on them. They are highly customisable and offer an effective to get more people to visit your website. However, it’s important to know that you can only run a display ad when the ad copy is approved by Google.

Social Ads

The sponsored posts that appear on your Facebook, Twitter, LinkedIn, or Instagram feeds lead you to an external website. This is an example of social ads. They basically consist of a combination of text and graphics. You can also add a call-to-action button or message to make the ad more appealing to your target audience.

Remarketing Ads

It is a ad campaign targeting those who have already interacted with your brand. For example, if an individual has enquired about your products and services but not placed an order, remarketing ads can help to grab their interest and enhance the chances of conversion. This ad type requires using Google’s remarketing code, most commonly known as a tracking pixel.

Google Shopping Ads

Google shopping ads target avid shoppers. With the help of this type of PPC ad, your selected products, along with the pricing details, will appear on top of the actual search results. This will help them gain more prominence, ultimately improving lead generation chances.

In-stream Ads

These are the ads that appear when you stream a video. It can be an ad before the video has started, at the end of the video, or any time in between. A small ad that appears on the sidebar is also an example of an in-stream ad. With videos gaining more prominence in the digital world, in-stream ads present a great opportunity to gain more leads.

Gmail Sponsored Promotions (GSP)

You must have noticed a ‘Promotions’ category in your Gmail inbox. This is where all the offers from different brands appear. You can also land a place here with the help of Gmail Sponsored Promotions. Through these ads, you can let your target audience know about any exciting offers or new launches and grab their interest.

Local Services Ads

Local service ads are mainly suitable for service providers. This type of PPC ad allows them to target the audience in their local area and get quality leads. To post a local service ad, you will have to sign up as the service provider, set your budget, and start your ad.

Amazon PPC Ads

Also called sponsored ads, Amazon PPC ads offer sellers an effective platform to increase their sales. This type of ads also follows the conventional PPC model where the seller is charged by Amazon when a user clicks on the ad.

Frequently Asked Questions

What is a PPC Strategy?

It is a type of digital advertising in which clickable ads are displayed over the internet. When a user clicks on the ad, the advertiser is charged an amount. PPC strategy entails setting keywords and selecting platforms and audience types, among other customisation options.

Are PPC ads better than SEO?

Both PPC and SEO are effective in their own ways. SEO takes time but produces sustainable results. PPC, on the other hand, offers quick and immediate outcomes. However, they are short-lived since you lose prominence as soon as the campaign ends.

Are Facebook Ads PPC?

Facebook Ads work on the model of PPC. They are categorised under social ads, a type of PPC ads.

How effective is PPC?

PPC is highly effective because of the quick results it offers. However, how much these results are effective depend on the campaign you have created. The selection of keywords and other metrics value a lot with regard to the results of PPC campaigns.

What are digital marketing channels?

These are the platforms you can utilise to reach your target audience. For example, social media platforms are popular digital marketing channels.

Are PPC ads free?

PPC ads are free unless a user clicks on the ad. The moment they have clicked on it; you will be charged for the ad space.

What makes a good PPC ad?

A good PPC ad targets the audience effectively and evokes the desired action. It is recommended to use statistics and emotional triggers in the ad copy with strategic keyword placement. This is a perfect recipe for a good PPC ad that can yield fruitful results.

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